Hooked: How to Build Habit-Forming Products
by Nir Eyal
4.11(46,482 ratings)
How do successful companies create products people can’t put down?Why do some products capture widespread attention while others flop? What makes us engage with certain produc…
Reviews
Practical tips on how to get people to love your product. Engaged, but hopefully not addicted, though much of the same advice probably applies. But, basically serves as a very accessible summary of how to game "Thinking, Fast and Slow" by Daniel Kahneman